
Haculla
Art direction and creative assets for Haculla’s Fall/Winter 2025 launch — email, social, web, and motion.
Brought Haculla’s chaotic FW 2025 collection to life!
Haculla is a New York–based streetwear brand known for bold, graphic-driven designs. I worked with their team to launch the Fall/Winter 2025 collection, creating the visuals that carried it across channels. My role included email marketing campaigns, social media content, web assets, video editing, and motion graphics — all designed to showcase the new collection’s energy and keep the brand’s rebellious edge front and center.
PROJECT Showcase
Every project gives me the opportunity to share another story and bring visions to life.
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"Josh has been a huge asset to the Haculla team. His work always brings our collections to life — sharp, exciting, and exactly on point with our vision. From motion graphics to email campaigns, he delivers professional, polished assets that get people’s attention. He’s reliable, fast, and always pushes the work further than we expect." - Jon K. (Creative Director)
Haculla